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Concept development
Conceptual Interior Project [O.O — Coordinates of Space]

IT is a conceptual interior design project grounded in the philosophical proposition of George Berkeley:
“To be is to be perceived.”
The project investigates space as a condition that emerges only through human presence and perception. The bar is conceived not as an object with intrinsic meaning, but as a field of experience — an environment that exists only when it is seen, entered and inhabited.
A strict architectural grid forms the underlying structure of the design, acting as both physical framework and conceptual reference to the invisible systems through which perception is organised. Within this grid, light, material and furniture become instruments that continuously reshape the experience of space.
The interior operates as a three-dimensional perceptual field in which identity is not fixed but constantly questioned and reconfigured. The visitor does not merely occupy the space — the visitor completes it. Without perception, the architecture remains suspended, incomplete.
O.O — Coordinates of Space presents the bar as a philosophical environment: a place where being, seeing and inhabiting converge, and where space begins at the moment of perception.
Fashion Store design A&V Design brand.
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